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The Norco Fluid FS A1 is built to tackle whatever trail leads to becoming the rider you want to be. Named Pinkbike’s Value Bike of the Year, Vital MTB’s Bike of the Year, and most recently, Bicycling Magazine’s Best Value Trail Bike. GET EVERYTHING OUT OF THE TRAIL THAT YOU PUT INTO IT The Fluid FS A1's 130mm travel is precision engineered, pairing custom tuned suspension components with 140mm fork travel and boutique level fit & finish for maximum Trail performance & potential. DETAILS - Top-tier design and features over-deliver as skills evolve. - High performance, tunable suspension. - Long-travel droppers and generous standover. - Refined design and expanded size range. - Ride Aligned™ Design System & personalized setup.

Whether you're ripping fast flowy singletrack, putting the power down on punchy climbs, or tearing the tires off in the corners, the Optic continues to push the boundaries of what's possible on a short travel trail bike. The new Optic with 140mm/125mm of travel condenses years of technology from our long travel bikes into a lightweight package that's as ready to tear up climbs as it is tackling challenging descents. The VPSHP suspension layout provides increased rearward axle path and an idler to manage pedal feedback, keeping Optic's playful roots, while punching above its weight when the trails get rough. Available with a 27.5" rear wheel (MX), as well as 29" in some markets. Swapping the linkarm and lower shock mount with the "Missing Link Kit" converts between 27.5" and 29" to let you pick the wheelsize that suits you best, while maintaining geometry and kinematics to ensure consistent fit and bike setup. - Aluminum hydroformed frame with Enduro bearings, 125mm travel. - Ride Aligned with Norco design kinematic, High pivot Horst Link and non-concentric idler. - 29" (with the option to change to 29'/27.5') with no compromise geometry and kinematics. - TranzX long-travel dropper with size spedific, adjustable drop. - SRAM GX Eagle drivetain & Race Face hubs. - Weight (S3): 17.2 kg / 37.9 lbs - Ride AlignedTM – Perfect fit, dialed handling and personalized setup in minutes. - No Other Way Limited Lifetime Warranty Optic’s durable frame design, hardware and component decisions have been made specifically to keep the Optic on the trail for longer. Accidents can happen, and when they do, Norco’s No Other Way Limited Lifetime Guarantee is our promise to get you back on the trail as soon as possible. Check out our new warranty on Norco.com

Our Elite spec GT Grade Carbon combines BikeRadar's Gravel Bike of The Year frameset with a desirable package of Shimano groupset and WTB all-terrain go-anywhere tires. Relish in the ride provided by floating stays and Triple Triangle, on a bike that the critics love; a bike that takes you back to your childhood, when blasting around the woods and finding things to flick between, jump, and drop off was the order of the day. See you on the gravel. - Floating seat stays for more compliance - Flip chip fork on Pro and Expert models - Di2 and Stealth Dropper compatible

Powerfly FS 4 is a full suspension electric mountain bike built to tackle rugged trail adventures. The plush suspension setup soaks up rough terrain, and the powerful Bosch electric drive system boosts your capacity to crush climbs and mile after mile of singletrack. It's right for you if... You want to get out and explore more trails. You're looking for an e-MTB with trail-smoothing full suspension and the reliable, leg-boosting power of an electric drive system made specifically for the demands of off-road riding. The tech you get A durable aluminum frame that fully encases a long-range 500Wh battery, a powerful Bosch Performance CX (250Wh, 85 Nm) motor that helps you sustain speeds of up to 20 mph or 32 km/h, and an ergonomic Purion controller. Plus, a 120mm suspension fork, 100mm of rear travel, a 10-speed Shimano drivetrain, and a dropper post. The final word This full suspension e-MTB is comfortable, efficient, and fast on rough terrain. The powerful Bosch electric drive system makes it possible to tackle any climb you encounter and adventure farther than ever. Why you'll love it - For e-MTB, full suspension is a game-changer: it soaks up rugged terrain so you can ride the Bosch pedal-assist system to its full potential - Trek's Removable Integrated Battery (RIB) system looks great and is super user-friendly: it fully hides the battery in the frame for protection, makes it easy to remove the battery without tools, and lets you mount a water bottle cage—even on full suspension e-MTBs - The dropper post lets you lower your saddle on the fly so it's out of the way on descents - The Purion controller has Walk Assist and an intelligent eMTB mode that automatically delivers the right amount of power based on your terrain - Powerfly FS frames feature a curved top tube that makes standing over the bike easier. Plus, Smart Wheel Sizing means you'll get the fastest wheel that fits—29? wheels on larger frames, 27.5? wheels on smaller frames